5. How did you attract/ address you audience?
Addressing and attracting your audience is a spirited part of a successful film. We ensured we addressed our audience through different factors, such as relevant locations and characters, camera angles and aspects of mise-en-scene to attract and address our target audience.
Our main priority was to attract the 16 - 25 demographic, we did this in a number of ways. First we chose a suitable location. We used an urban location such as ‘London’ so that our target audience could relate better to the surroundings than they would if we were to use a random location full of people such as in ‘Maidenhead’, or a location of most audience have never heard of before. Secondly we used older teenage/ young adults of similar age to our target audience as the main character, in an attempt to allow our target audience to engage in the characters situation, and feel empathy for her state.
Our main priority was to attract the 16 - 25 demographic, we did this in a number of ways. First we chose a suitable location. We used an urban location such as ‘London’ so that our target audience could relate better to the surroundings than they would if we were to use a random location full of people such as in ‘Maidenhead’, or a location of most audience have never heard of before. Secondly we used older teenage/ young adults of similar age to our target audience as the main character, in an attempt to allow our target audience to engage in the characters situation, and feel empathy for her state.
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